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You can’t fake the real thing

Shop Woolmark-Certified

If you're ready to change the way you shop, to purchase clothes made to last, to buy less but buy better and to check the label to see what your clothes are made from, then the Woolmark logo can help. Whether you’re looking for base-layer performance, luxury fashion, home interiors, knitting yarn or wool care products, every product adorned with the Woolmark logo has gone through a rigorous five-step process to earn the iconic endorsement.


Woolmark-certified Merino wool apparel

From high performance wool cycling jerseys to classic crew neck jumpers and iconic trench coats, our Woolmark-certified apparel edit showcases high-quality wool garments that not only look good and feel good, but you know they have been made with a 100% natural, renewable and biodegradable fibre and have been made to last.



Woolmark-certified wool for your home

Whether you’re updating your décor, in need of a cosy wool floor rug or looking to purchase a quality wool throw, Woolmark-certified wool homewares have passed our stringent tests to ensure durability and light fastness. Did you know that wool carpets can also help purify the air?



Woolmark-certified care products

To help your wool last its full potential, use Woolmark-certified washing and drying appliances and care products that treat your favourite wool pieces with the utmost care. The best part: wool garments don't need to be washed as often as garments made from other fibres saving you time and also money on water and energy bills. Shop our Woolmark-certified edit for washing machines, tumble dryers and wool detergents.

<h3 style="text-align: center;"><span style="color: #ffffff;">Discover more Merino in our Shop</span></h3>

Discover more Merino in our Shop