Less energy and water than other fibres
Wool uses 18% less energy than polyester and nearly 70% less water than cotton to produce 100 sweaters.
No microplastics, unlike synthetics
Wool is 100% biodegradable so does not contribute to microplastic pollution in our oceans or on our land.
The most reused and recycled fibre in the world
Natural, renewable and biodegradable, wool is the most reused and recyclable fibre on the planet of the major apparel fibres.

Quality that lasts a lifetime
Merino is the slow fashion champion, with wool garments amongst the longest kept in global wardrobes. Have you discovered the magic of Merino?

Sustainable luxury
100% natural, renewable, biodegradable and recyclable, Merino wool is Mother Nature’s finest.
One fibre, infinite potential
These are the designers, the poets of clothes, the artists of fabric who continually push the boundaries of wool’s possibilities to rewrite fashion’s history and shape a positive future.
Karl Lagerfeld
Karl Lagerfeld
Imagined by the late Karl Lagerfeld, this limited-edition DIY collection honours the fashion icon.
3.1 Phillip Lim
3.1 Phillip Lim
3.1 Phillip Lim’s Merino Series collection marks the label’s most natural collection to date as the designer strikes a sustainable balance and goes fur-free.
Emilia Wickstead
Emilia Wickstead
Inspired by nature and strong women of the world, Emilia Wickstead’s latest collection offers a modern wardrobe crafted from Australian Merino wool.
Lemlem
Lemlem
Lemlem has unveiled a wool travel capsule, hand-woven in Ethiopia. Merino wool was introduced to Muya Atelier’s production for the first time and the collection also marks The Woolmark Company’s first brand partnership in Africa.
Albus Lumen
Albus Lumen
A fully traceable, single-origin Australian Merino wool collection designed for travel.
Jacquemus
Jacquemus
For his debut menswear collection, French fashion designer Simon Porte Jacquemus continues his highly personal and joyous offering to capture the hearts and minds of global consumers.
DIY
Free knitting patterns
Looking for free knitting, crochet or weaving patterns? We’ve brought together leading fashion and textile designers so you can DIY your own exclusive Merino wool creation from the comfort of your own home.
