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Jacquemus’ La Riviera heroes wool for summer

Amongst a sea of oversized straw bags, JACQUEMUS unveiled La Riviera at the Italian Embassy in Paris, during Paris Fashion Week.

Plunging necklines mixed with Cool Wool tailoring and second-skin knitwear teamed with micro-hemlines strutted the garden catwalk, as 28-year-old Simon Porte Jacquemus once again paid homage to his beloved south of France, with La Riviera. His beach-to-bar collection was full of Mediterranean vibes, designed for hot climates.

Following the success of their first three womenswear and menswear collaborations, JACQUEMUS once again partnered with The Woolmark Company to present his SS19 collection.

JACQUEMUS has been working with mixes of fabrics, textures and stiches, forming unexpected motifs and infusing a fresh take on knits. He continues to use Cool Wool, which he favours for dresses and suits, but this season in colours far removed from the classic hues often used in tailoring.

“These past few seasons, I’ve been lucky enough to collaborate with The Woolmark Company for the development of the use of wool in my collections, even for summer,” explained Jacquemus. “My studio and the The Woolmark Company teams challenge each other to find innovations and manufacturers who fit the JACQUEMUS creative and commercial ethos: a quality product at a reasonable price, so that as many people as possible may afford my clothes. We’ve had fun creating wool pieces that were young, exciting, colourful.”

Lisa Griplas has more than ten years experience in the media and communications industry. A journalist by trade, she spent a number of years working at a daily newspaper before moving to The Woolmark Company to take up the role of Global Editor, a title she holds today.