The most comfortable wool in the world
Finer than human hair, Merino wool can be softer than cashmere and is gentle on even the most sensitive skin.
Natural, Renewable and Biodegradable
Wool is 100% natural, 100% renewable and 100% biodegradable. Wool, by nature, is a circular fibre.
No microplastics, unlike synthetics
Wool is 100% biodegradable so does not contribute to microplastic pollution in our oceans or on our land.
Luna Rossa Prada Pirelli x Woolmark
Merino wool powers America's Cup team
Merino wool has once again been put to the test through the Luna Rossa Prada Pirelli team uniform, designed and developed for the 37th America’s Cup.
4 ways to make your wardrobe more sustainable
The most sustainable wardrobe is the one you already own. Did you know that by changing the way you wear, wash and care for your clothes can greatly impact the sustainability of a garment?
The Woolmark logo
You can’t fake the real thing
Get the confidence your wool product has been made to last. If you see the Woolmark logo, you know it's been designed with longevity in mind. It’s also the answer to plastic-free fashion.
Work with Wool
Your complete guide to working with wool – the world’s most technically advanced natural fibre.
Your complete guide to working with wool – the world’s most technically advanced natural fibre.
Wool for every occasion
Sleep soundly in wool
Sleep soundly in wool
Sleep soundly in wool
Falling asleep may be easier than you think with Merino wool. Wool has been scientifically proven to soothe you to sleep faster and for longer.
Travel lighter with Merino wool
Travel lighter with Merino wool
Travel lighter with Merino wool
Whether you’re an urban traveller or adventurous jetsetter, life on the go is made easy with Merino wool. Pack light and launder less with Merino wool travel wear.
Wool interiors
Wool interiors
Wool interiors
With its luxurious finish, easy-to-care-for nature and health properties, wool is the natural choice for any interior.
The future of motorsports
