The Wardrobe Study
New research reveals that wool clothes are the longest-lasting items in our wardrobes. An extensive dive into wardrobes across the world uncovers how we wear, care and dispose of clothes.
Wool does not contribute to microplastic pollution
As much as 35% of microplastics in the marine environment are fibres from synthetic clothing, an amount that continues to increase. By contrast, science has shown wool readily biodegrades in both land and marine environments, offering a less impactful solution and not contributing to microplastic pollution.
Wool promotes a better night’s sleep
Falling asleep may be easier than you know. These days, more than ever, it's important to invest in sleep health and get the most from your waking hours.