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Textile innovations

New innovations pave the way forward for the Merino wool industry, allowing it to be a dynamic one that is forever changing. Innovations can be introduced into Merino wool at any stage in the manufacturing process – reaffirming Merino wool as versatile, cutting edge and a clever alternative to other fibres.

Textile Innovation

Thoughtful design at the International Woolmark Prize

From renewable and ethical replacements to animal hide and down, to traceable supply chains and upcycling techniques, the 2018/19 International Woolmark Prize finalists excelled in applying wool to considered and innovative fashion design.

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Textile Innovation

World's first wind and water resistant wool

Using the latest OptimTM spinning techniques, The Woolmark Company, in partnership with The Nanshan Group, have created a 100% Australian Merino wool fabric that is resistant to both wind and rain. Neulana Protect delivers a unique, high-performance fabric that is ideal for outer-wear apparel.

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“Customers have got used to the idea of wearing a jacket made from 100% Merino wool, and they are surprised at how well it works to keep you warm and dry without having to use any synthetics or membranes.”
RÖJK marketing director Linus Zetterlund
RÖJK marketing director Linus Zetterlund

Textile Innovation

Run sock-free in wool shoes

Gone are the days of wool only being used for slippers; wool sneakers and other varieties of wool shoes are on the rise. The success of wool in footwear lies not only in the fibre’s natural properties, but also in its ability to be constructed in a way that aids performance.

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Textile Innovation

Merino wool denim

As denim continues to remain one of the world’s most popular fabrics, it was only a matter of time before brands began incorporating a high-performance fibre such as Merino wool into their denim. Recent production developments including the use of machine washable wool yarns have led to a more cost-effective way to produce Wool Denim.

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“We needed to find something that was easy to care for but sophisticated at the same time.”
Max Mara Fashion Director Laura Lusuardi
Max Mara Fashion Director Laura Lusuardi

Textile Innovation

World's lightest technical performance t-shirt

Utilising the natural properties of Merino wool, such as odour resistance, moisture wicking and breathability, the Rhythm T-shirt by Black Diamond is the world’s lightest technical performance Merino wool T-shirt. Available for men and women, this ultralight T-shirt features breakthrough Nuyarn Merino wool fabric technology, weighing just 95gsm.

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Textile Innovation

Lightweight wool terry loop jersey

This sweater is constructed using terry loop jersey with 100% Merino wool, elevating a traditionally casual sweater into a functional and performing sports luxe item. The relaxed silhouette coupled with this slightly stretchy knit allows for a comfortable and lightweight garment, that has been finished to be machine washable.

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SHOP INNOVATIONS

Australian Merino wool is a naturally sustainable super-fibre that helps protect against odour, is incredibly strong, yet is light enough to be worn during all of your workouts and has beautiful hand feel and texture.

APL co-founder Adam Goldston

Technology allowing garments to look good and feel better promotes the positive aspects of woollen products and therefore increases consumer demand for these products. From allowing wool products to feel as smooth as silk or promoting them as UV-protectant, having easy-to-care for garments and ones which revitalise the wearer thanks to aromatherapy, innovations in Merino wool have come a long way. During recent years The Woolmark Company and its partners have developed a host of Merino wool innovations, making Merino wool a stellar choice for all those involved in the production process. Discover more innovations in wool below.

Latest News
23 Sep 2019
Fashion

Ban Xiaoxue’s collection is made entirely from traceable Merino wool

23 Sep 2019
Chinese designer and International Woolmark Prize alumnus BAN XIAOXUE has released a traceable knitwear collection for Fall/Winter 2019.
22 Sep 2019
Fashion

Refined innovation from Private White VC

22 Sep 2019
Private White VC returns to Australia Merino wool to deliver a winter collection for the sophisticated man.
16 Sep 2019
Fashion

Helen Kaminski’s new sustainable direction

16 Sep 2019
Helen Kaminski’s new sustainable direction, in partnership with Woolmark, brings Merino wool hats to the front row.
15 Sep 2019
Fashion

3.1 Phillip Lim’s most natural collection to date

15 Sep 2019
3.1 Phillip Lim presents The Merino Series – the label’s most sustainable collection, in partnership with Woolmark.