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Use wool

Product Innovations

Product innovations with Merino wool create dynamic, functional and performance-driven fabrics and products to reveal new market segments for the original eco and performance fibre.

Innovations in wool textiles for fashion, sports, footwear, interior, protection-wear and the automotive industry reaffirm Merino wool as the versatile, cutting edge and clever alternative to other fibres.

Merino wool denim

Elevated denim for luxury fashion

Merino wool denim

Elevated denim for luxury fashion

Use wool to enhance the warmth of denim without adding bulk to the fabric. When wet, wool denim fabric feels drier on the skin and more comfortable than 100% cotton.

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Wool footwear - knitted upper

Machine washable wool shoe

Wool footwear - knitted upper

Machine washable wool shoe

Core-spun and wrap-spun technologies utilise Merino wool’s inherent benefits when creating knitted shoe uppers with superior elasticity and odour resistance.

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Weather resistant wool

Chemical-free finish using Optim technology

Weather resistant wool

Chemical-free finish using Optim technology

Wind and water-resistant wool fabric made with 100% Merino wool is used in multiple product categories from rain jackets, shoes, board shorts and face masks.

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Wool fill alternative

Natural warmth with 25% less weight

Wool fill alternative

Natural warmth with 25% less weight

Wool offers a natural alternative to traditional synthetics or down used in quilted garments, outdoor sleepwear or outerwear.

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Wool face masks

Reusable, hygienic synthetic face mask alternative

Wool face masks

Reusable, hygienic synthetic face mask alternative

Face masks made with Merino wool provide the wearer with a reusable face mask that is soft, hygienic, fashionable and natural alternative to synthetic face masks.

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Merino retract

Merino retract

Merino Retract is a process by which the yarn and fabric is treated in such a way so the finished product achieves the casual boiled wool look whilst its durability and resilience does not decrease.

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Wool fur

Eco-friendly alternative to synthetic and traditional fur

Wool fur

Eco-friendly alternative to synthetic and traditional fur

An increasing number of brands continue to remove traditional fur from their collections. Merino wool presents a natural alternative to animal hide and synthetics.

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Wool velvet

Luxury velvet with versatile performance

Wool velvet

Luxury velvet with versatile performance

Velvet, or velour when knitted, is a fabric prevalent in textile history and synonymous with luxury. Wool elevates a premium velvet fabric, adding an elegant drape and the functional benefits of wool.

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Wool terry loop jersey

Comfortable, lightweight and machine washable

Wool terry loop jersey

Comfortable, lightweight and machine washable

This sweater pioneers as one of the only true 100% Merino wool jersey sweatshirts available in market, knitted in comfortable terry loop wool jersey. Fluffy loop structure yarns inside the knit adds moisture management and thermal insulation through air pockets, keeping the wearer dry and warm.

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<h3 style="text-align: center;"><span style="color: #ffffff;"><strong>Latest process innovations</strong></span></h3>

Latest process innovations