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Shima Seiki WholeGarment Knit Performance in Wool

Shima Seiki Italia and The Woolmark Company unite with two Italian partners to create an innovative Merino wool capsule collection for snow sports.

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Merino Edit

Sport & Performance

Wolle Sportbekleidung

Au Natural Elevates Women’s Underwear with Merino wool

Au Natural partners with The Woolmark Company to create women’s Merino wool underwear for every occasion.

Sportscraft redefines the winter wardrobe with wool

Sportscraft’s new Autumn/Winter collection celebrates longstanding connection to Australian Merino wool

Unlocking innovative fashion design at the International Woolmark Prize

International Woolmark Prize 2023 Finalists embrace wool for innovative design

Live With Nature

Woolmark honours Earth Day 2023, teaming with artists from Sleep No More Shanghai to highlight the natural, renewable and biodegradable properties of Merino wool.
The Wool Lab Themes

Sport Communities


Whole Garment Knitting Technology

Discover whole garment knitting technology with wool for next-to-no seams, superior appearance and comfort.
Wolle Sportbekleidung

Luxury car protection enhanced by Merino

Protect your car with Goodwool’s Merino wool car cover, tested to protect car battery life in temperature excursion.
Sustainability and wool

How Australian woolgrowers are mitigating methane | Woolmark