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Wool ModernCampaign continues to tell story of wool
The story of wool continues to be told right across the world, this time with key players of Australia meeting in March to launch the Campaign for Wool for 2012.
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Wool in the CityWoolmark and WWD host market report on What’s Working Now and Why
Rachel Roy, Christian Siriano, Linda Fargo Share Trends and Retail Insights at 2012 Fashion + Retail Market Report in NYC.
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Natural ReturnMerino wool highlights a return to nature at Tokyo Fashion Week
Twelve months after the country was shaken to the core by earthquake, tsunami and nuclear meltdown, Tokyo Fashion Week was marked by an unsurprising emphasis on cocooning, protection, realness and rebirth.
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Finest FeelingWool better than cashmere
Gone are the days when people’s perception of woollen garments was as prickly and itchy. Objective testing has proven that no other fibre looks, feels or wears like wool, with ultrafine woollen garments outranking other high-quality fabrics.
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The Wool LabThe Wool Lab
The Woolmark Company has created The Wool Lab – a seasonal guide to the best commercially available wool fabrics and yarns in the world, showcasing trends for the upcoming season.
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