The Wool Lab is an innovative sourcing guide to the best wool fabrics and yarns in the world. Showcasing real samples of commercially available fabrics and yarns each season, The Wool Lab works to inspire and inform the textile industry, fashion professionals and retailers about the vast potential of Merino wool.
Created in collaboration with the most innovative and quality-oriented spinners and weavers from across the world, The Wool Lab is the seasonal guide to the best commercially available wool fabrics and yarns.
What initially started as an inspirational guide divided in macro trends, The Wool Lab has evolved to become a functional and experiential guide, with a focus on innovations, allowing designers and brands to find the perfect wool fabric or yarn and be connected directly with the supplier, encouraging networking between brands and manufacturers.
Divided into product categories to facilitate the research of fabrics and yarns, The Wool Lab provides a focused and direct approach to the sourcing of materials and innovative product.
The six fashion-oriented categories presented in The Wool Lab:
SUITING – woven formal fabrics
OUTERWEAR – woven fabrics for outerwear
SHIRTS & BLOUSES – woven fabrics for shirts, dresses and printed fabrics
JERSEY & KNITWEAR – circular knitted fabrics and yarns
INFORMAL – woven fabrics for casual wear and bottoms
LAB – experimental inspirations
A new digital component has also been introduced to the showing of The Wool Lab at trade shows. Using the devices provided at the booth, visitors can scan the QR code of the equivalent swatch and immediately receive an email with the details of the requested swatches with equivalent contact information of the manufacturer.
More than 100 of the world’s best spinners and weavers are involved in The Wool Lab, and it has generated more than 10,000 requests for swatches.
The Woolmark Company also offers The Wool Lab Specialist Network, a team of specialists with technical skills available to global stakeholders to support the different phases from research to sourcing.
The Wool Lab is presented globally during the most important trade shows including IDEABIELLA Moda In, Intertextile, ISPO, Première Vision, SPINEXPO, Pitti Uomo and Pitti Filati.
You can also email us at firstname.lastname@example.org to request an appointment to view The Wool Lab.
Viewing of The Wool Lab is available free of charge.