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Collaboration

Licensing

The Woolmark brand is one of the world’s best known textile quality fibre brands, owned by The Woolmark Company and its affiliates. The value of the Woolmark brand is well established the world over for wool products in the apparel, interior textiles and home laundry sectors. The Woolmark brand provides consumers with guaranteed fibre content and an assurance of quality. The Woolmark brand is backed up by technical specifications for a wide range of wool products and wool care products. Stringent testing is carried out by independent authorised laboratories.

Licensing

A mark of excellence

The Woolmark, Woolmark Blend and Wool Blend brands are owned by The Woolmark Company, the global authority on wool. The Woolmark brand is the world’s best-known textile quality fibre brand. The value of the brand is well established and highly regarded across the world in the apparel, interior textiles and home laundry sectors. It represents a long-term commitment to quality spanning more than 50 years and helping define the history of wool. As one of the world’s most well-known brands the Woolmark logo has been applied to more than 5 billion products since the creation of the original mark in 1964.

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The Woolmark Company offers a number of constantly improving services to its Woolmark licensees aimed at adding value to their business. Woolmark certification allows licensees to use the Woolmark logo, Woolmark Blend logo or Wool Blend logo depending on the fibre content of their wool products. The Woolmark brand provides a unique, global fibre quality assurance scheme for manufacturers and consumers alike.

Licensing

Product Specifications

The Woolmark Licensing Program covers yarns, fabrics and most articles of clothing, as well as bedding, carpets and upholstery. In addition, The Woolmark Company endorses products for apparel care such as wool detergents and cycles on washing machines, dryers and irons as part of the Woolmark Apparel Care program. To ensure Woolmark Quality Standards are maintained, The Woolmark Company has developed a comprehensive set of Specifications and Test Methods. Products must meet or exceed the requirements of the relevant Specification prior to gaining Woolmark certification. To assess products against the Specifications, an independent Authorised Laboratory will use the appropriate Woolmark Test Methods.

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No other fibre provides a quality assurance scheme like the Woolmark brand. Trusted by manufacturers and consumers across the world, products approved by The Woolmark Company are backed up by rigorous test methods. Looking for wool and wool-rich products?

Download a complete list of all Woolmark licensees and its sub-brands.

Licensing

Becoming a licensee

Become a Woolmark licensee for exclusive support within the wool industry. If you have a product on which you would like to use the Woolmark, Woolmark Blend or Wool Blend logo, you may be eligible to become a licensee. Prior to gaining Woolmark certification products must meet or exceed the requirements of the relevant product specification. View the comprehensive set of Product Specifications to ensure Woolmark Quality Standards are maintained and to see if your product qualifies.

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If you have a product which you would like to have Woolmark, Woolmark Blend or Wool Blend certification, apply to become a licensee today. If you require any further information please email  woolmark@wool.com or contact your local office of The Woolmark Company.

Licensee enquiries

Contact your local Woolmark office

Australia
Mailing/Office Address
Level 6, 68 Harrington Street, The Rocks, Sydney NSW 2000
GPO Box 4177, Sydney, NSW, Australia 2001
F: +61 2 8295 4100
Media / Public Relations enquiries
Beijing, China
Mailing/Office Address
Rm.1040, 10/F South Tower, Beijing Kerry Centre,
No.1 Guang Hua Road, Chao Yang District, Beijing, 100020 China
F:
Media / Public Relations enquiries
Benelux & Northern Europe
Mailing/Office Address
Torenallee 20, Unit 4.002, 5617 BC, Eindhoven, The Netherlands
F:
Czech Republic (Agent)
Mailing/Office Address
Sedlakova 53 602 00 Brno Czech Republic 
F: +420 5 43 23 66 34
France
Mailing/Office Address
10, Place Vendôme, 75001 PARIS
F: +33 1 53 45 54 55
Media / Public Relations enquiries
Germany
Mailing/Office Address
Postfach 2104, D-50120 Bergheim, Germany
F:
Media / Public Relations enquiries
Hong Kong
Mailing/Office Address
Unit 3305, 33/F, AIA Kowloon Tower, Landmark East, 100 How Ming Street, Kwun Tong, Hong Kong
F: +85 2 2330 7562
Media / Public Relations enquiries
India
Mailing/Office Address
806, 8th Floor, C wing, One BKC, Bandra Kurla Complex, Bandra ( East) Mumbai – 400051, Maharashtra India
F:
Media / Public Relations enquiries
Italy
Mailing/Office Address
Via Dell’Orso 16, 20121, Milano, Italy
F: +39 027 202 2737
Media / Public Relations enquiries
Japan
Mailing/Office Address
6F, Minami-Aoyama City Building, 3-2-5, Minami-aoyama, Minato-ku, Tokyo, 107-0062 Japan
F: +81 3 3497 5970
Media / Public Relations enquiries
Korea
Mailing/Office Address
13 Fl.Tower B, Kyobo Building, 465, Gangnamdaero, Seochogu, Seoul, (137-070) Korea
F: +82 2 541 4433
Media / Public Relations enquiries
North America
Mailing/Office Address
NeueHouse, 110 East 25th Street, 3rd Floor, New York, NY 10010
F:
Media / Public Relations enquiries
North America (San Francisco)
Mailing/Office Address
WeWork SOMA, 156 2nd Street, San Francisco, CA 94105 USA
F:
Media / Public Relations enquiries
Northern Europe (Agent)
Mailing/Office Address
Vadursgatan 6, SE 41250, Gothenburg, Sweden
F:
Serbia
Mailing/Office Address
Milorada Mitrovica 8, Beograd, 11118 Serbia
F: +381 1124 33 611
Shanghai, China
Mailing/Office Address
No. 5 Gao An Road, Xu Hui District, Shanghai, China 
F: +86 21 5208 0308
Taiwan
Mailing/Office Address
3F, No. 174, Section 2, Nanking East Road, Taipei, 10489 Taiwan
F: +886 2 2664 2631
Turkey
Mailing/Office Address
Levent 199 Binasi, Buyukdere Cd.
No:199 Yan giris Ofis No: C2,
34393 Levent, Sisli
Istanbul, Turkey
F:
United Kingdom
Mailing/Office Address
New Wing, Somerset House. The Strand, London, WC2R 1LA
F:
Media / Public Relations enquiries