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About Wool

Wellness

A natural fibre, wool has a great story to tell, with its eco-credentials propelling the fibre into the health and wellbeing industries. Science is showing that wool bedding and sleepwear appear to promote a better night’s sleep, and medical studies reveal the wellbeing benefits of superfine Merino wool, particularly for eczema sufferers.

Wellness

Close contact: wool for eczema

Many of us have broken out in a rash at least once in our lives – heat rash, stress rash, or some other nasty. But spare a thought for those who suffer from constant breakouts, or for babies too young to understand what this intense itchy, dry skin is. Eczema sufferers have dysfunctional skin that dries out, which can lead to cracked skin, bacterial infection, redness, scratching and itching. However, in a major medical breakthrough, wool has been found to be beneficial to the skin, providing a natural treatment for eczema that reduces the need for traditional medicines.

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Wellness

The science of sleep

Falling asleep faster may now be easier than you think, and whilst it doesn’t involve actually counting sheep, it does involve wearing wool. Scientific studies have tested the sleep of both older and younger adults and found that wool helps keep the body in the "thermal comfort zone" most conducive to restful sleep. When wearing Merino wool, older adults are falling asleep at least 10 minutes faster than when wearing other fibres, and younger adults are getting at least four minutes extra sleep in wool, than if wearing other fibres.

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Latest News
02 Apr 2019
Fibre

Why cradle-to-cradle needs to be included in fashion’s sustainability rating tools

02 Apr 2019
Lifecycle assessment tools measure the impact of major textile fibres on the environment. The Woolmark Company has found significant inconsistencies in the science that underpins LCA tools. Here’s what you need to know.
15 Mar 2019
Wellness

The science of sleep

15 Mar 2019
Sleeping in wool has been scientifically proven to improve your sleep. This is how wool pyjamas and bedding help you sleep.
14 Aug 2018
Science

Wool is naturally breathable

14 Aug 2018
Wool fibres can absorb large quantities of moisture vapour and allow it to evaporate, making wool garments feel less clingy and more comfortable.
14 Aug 2018
Fibre

The rising tide of microplastics

14 Aug 2018
As much as 35 per cent of microplastics in the marine environment are fibres from synthetic clothing, but by contrast, natural fibres such as wool readily biodegrade, offering a less impactful solution.